The annual seasonal event held at Universal Studios Hollywood transforms the theme park into an immersive landscape of horror. It features mazes based on popular horror films and television shows, scare zones with roaming characters, and themed entertainment, providing attendees with a heightened experience of fear and suspense.
The 2016 iteration marked a significant point in the event’s evolution, characterized by an increased investment in intellectual property and elaborate maze designs. Its benefit lies in attracting a large demographic of horror enthusiasts and contributing substantially to Universal Studios Hollywood’s revenue stream during the Halloween season. Furthermore, the event provides a platform for showcasing special effects artistry and immersive storytelling, cementing its place in pop culture.