The term denotes a specific type of dress-up attire marketed by a seasonal retail chain specializing in Halloween-related goods. This product replicates the iconic yellow ball gown worn by the character Belle from Disney’s “Beauty and the Beast,” intended for consumers seeking a pre-made, readily available costume option. An example would be a child attending a Halloween party adorned in the recognizable gold dress and accessories sold under this brand’s name.
Its significance lies in providing an accessible and recognizable costume choice for individuals and families during the Halloween season. The popularity of the associated character and film ensures consistent demand, offering a convenient solution for those seeking instant costume fulfillment. Historically, licensed character costumes have maintained a strong presence in the Halloween market, capitalizing on brand recognition and familiarity.