The phrase references a specific line of infant and toddler clothing marketed by Carter’s, a prominent brand in children’s apparel, designed for a child’s inaugural Halloween celebration. These items often feature themed designs, such as pumpkins, ghosts, bats, or other festive imagery commonly associated with the holiday. For example, a onesie might be labeled “My First Halloween” alongside a graphic of a smiling pumpkin.
Such collections hold significance for parents seeking to commemorate milestones in their child’s early life. They provide a tangible and photographable way to mark a baby’s first experience with a culturally relevant holiday. The apparel often serves as a keepsake, reminding families of a special moment. Furthermore, they represent a commercial intersection of personal celebration and established branding, providing convenience and recognizable quality for consumers.
