The concept encompasses attire designed to replicate the appearance of the fictional characters Ariel and Prince Eric, primarily intended for use during Halloween celebrations or costume events. These outfits typically aim to capture the iconic features and clothing styles associated with the characters as depicted in animated films. For example, a female might wear a mermaid-style dress and a red wig to emulate Ariel, while a male might wear nautical-themed attire and styled hair to resemble Prince Eric.
Recreating these character looks provides individuals with a method of expressing fandom and engaging in playful self-expression during celebratory occasions. The trend reflects a broader cultural fascination with fairytale narratives and allows participants to embody cherished figures from popular media. Its popularity stems from the enduring appeal of the source material and the desire to participate in communal festive activities while assuming a different persona.