The concept refers to the specific types of confectionery that consistently rank low in popularity during the Halloween season. These candies are often characterized by undesirable flavors, textures, or perceived low value compared to other available options. Examples commonly cited include candy corn, licorice, peanut butter kisses, and certain off-brand or generic candies.
Understanding the preferences behind these negative rankings holds significance for candy manufacturers, retailers, and even individuals distributing treats. It informs production decisions, inventory management, and personal purchasing strategies. Historically, taste preferences have evolved, and certain candies once popular may have fallen out of favor due to changing consumer expectations or the introduction of newer, more appealing alternatives.