These edible products are designed for feline consumption, marketed under a specific brand name, and associated with a particular holiday. They provide a small, palatable reward for cats, typically featuring flavors and shapes relevant to the autumnal season and associated celebrations. As an example, these items might be pumpkin-flavored, or shaped like bats or ghosts.
Providing these treats offers a means of positive reinforcement and strengthens the bond between owner and pet. The limited-edition nature of these products during a specific time of year can create a sense of excitement and novelty. Historically, companies have capitalized on seasonal trends to boost sales and engage consumers by offering themed variations of their established product lines.