The phrase in question describes attire designed for young children, specifically those in the toddler age range, that replicates the appearance of Bluey, a character from an animated television program. Such an outfit is typically worn during the Halloween season for celebratory events such as trick-or-treating or costume parties. An example would be a child dressed in a jumpsuit resembling Bluey’s blue fur and markings.
This specific costume option offers several advantages. It allows parents to align their child’s costume choice with a popular and wholesome children’s character. The popularity of the character often results in readily available costume options through retail channels. Furthermore, the recognizable nature of the character increases the likelihood that other children and adults will recognize and appreciate the costume, enhancing the trick-or-treating or party experience. The character’s relatively recent rise to prominence suggests that costumes replicating its appearance are a contemporary trend in children’s costuming.